Fueled by the Internet, social media and 24-hour cable news, today’s media environment is more crowded and contentious than ever. We differentiate our clients by helping them lead, rather than simply participate in conversations about issues that impact their business.
Our Digital PR service gives clients exposure across a range of online locations—essentially anywhere today’s audiences consume key messaging. We combine traditional public relations strategy with online engagement tactics to increase awareness and build your brand.
Strategy and Assessment
With experience in both the blogging community and national media, our digital PR specialists assess your thought leadership by uncovering and internalizing media mentions and coverage. How does your key target perceive your brand in comparison with your competitors? We’ll tell you how and what you can do to win.
SaleAMP’s digital PR experts have the world’s leading research platform at their fingertips and can identify the top bloggers, social media influencers and media outlets for virtually any topic and audience.
We work hand in hand with content, social and SEO teams to develop newsworthy and shareable assets that recipients will find valuable and engaging. This digital PR editorial calendar comes from multi-discipline inputs, deep target research and natural company events.
Once targets are researched and pitches prepared, our digital PR team executes a smart outreach strategy that may include tactics like sharing assets with influencers and groups on social media, sponsoring guest content on blogs and specialty publications or even engaging with associations and special interest groups.
Digital PR Analytics
As with anything SaleAMP, our digital PR experts hold themselves to measureable results that include number of placements, referral traffic, authority backlinks, share of voice and ad value of coverage.
By constantly creating unique materials and fresh ideas to stimulate the conversation, we promote your business leadership position within the public dialogue, raise the profile of your subject-matter expertise and create conversations shared throughout your circle of influencers.
Our team of PR specialists has extensive experience managing strategic media and communications programs for nationally recognized brands and Fortune 500 companies. Our experts have secured placements in the world’s top publications and most visited blog sites, increasing site traffic, awareness and referrals through traditional, social and blogger engagement.
Contact us today to learn how our digital PR practice can get your voice heard.